{"id":76105,"date":"2025-03-28T14:55:51","date_gmt":"2025-03-28T13:55:51","guid":{"rendered":"https:\/\/vosgesinfo.fr\/gerardmerinfo\/2025\/03\/la-region-grand-est-renforce-son-soutien-a-lhotellerie-deux-etablissements-vosgiens-concernes\/"},"modified":"2025-03-28T14:55:51","modified_gmt":"2025-03-28T13:55:51","slug":"la-region-grand-est-renforce-son-soutien-a-lhotellerie-deux-etablissements-vosgiens-concernes","status":"publish","type":"post","link":"https:\/\/vosgesinfo.fr\/gerardmerinfo\/2025\/03\/la-region-grand-est-renforce-son-soutien-a-lhotellerie-deux-etablissements-vosgiens-concernes\/","title":{"rendered":"La R\u00e9gion Grand Est renforce son soutien \u00e0 l\u2019h\u00f4tellerie, deux \u00e9tablissements vosgiens concern\u00e9s"},"content":{"rendered":"
\"\"<\/a>

Photographie : Site Internet La Fayette.<\/p><\/div>\n

La R\u00e9gion Grand Est intensifie son engagement en faveur de l\u2019attractivit\u00e9 touristique en accompagnant les acteurs du secteur dans leur modernisation, leur transition environnementale et leur digitalisation. Plusieurs dispositifs d\u2019aide viennent d\u2019\u00eatre valid\u00e9s et deux \u00e9tablissements vosgiens seront concern\u00e9s par ces aides.\u00a0<\/strong><\/p>\n

Un soutien majeur \u00e0 l\u2019h\u00f4tellerie<\/h3>\n

Six h\u00f4tels et auberges vont b\u00e9n\u00e9ficier du dispositif r\u00e9gional, pour un montant total de 768 000 euros, permettant la cr\u00e9ation de 52 emplois. Parmi les \u00e9tablissements concern\u00e9s :<\/p>\n

    \n
  • \n

    Deux \u00e9tablissements \u00e0 Reims<\/p>\n<\/li>\n

  • \n

    Deux \u00e9tablissements dans le Bas-Rhin (67)<\/p>\n<\/li>\n

  • \n

    Un \u00e9tablissement dans le Haut-Rhin (68)<\/p>\n<\/li>\n

  • \n

    Un \u00e9tablissement dans les Vosges, \u00e0 savoir l\u2019H\u00f4tel-Restaurant La Fayette \u00e0 \u00c9pinal<\/p>\n<\/li>\n<\/ul>\n

    L\u2019objectif de cette aide est d\u2019encourager l\u2019obtention d\u2019un classement trois \u00e9toiles minimum, une labellisation environnementale et une int\u00e9gration aux strat\u00e9gies de d\u00e9veloppement durable et num\u00e9rique.<\/p>\n

    Un coup de pouce \u00e0 l\u2019h\u00f4tellerie de plein air<\/h3>\n

    Le tourisme en plein air b\u00e9n\u00e9ficie \u00e9galement de l\u2019appui de la R\u00e9gion, avec une subvention de 35 565 euros pour la cr\u00e9ation d\u2019un p\u00f4le d\u2019accueil et d\u2019un b\u00e2timent logistique au sein du Parc R\u00e9sidentiel de Loisirs \u00ab\u00a0Les Cocons de l\u2019Ilion\u00a0\u00bb \u00e0 Ville-sur-Illon. Ce projet vise \u00e0 dynamiser l\u2019offre locale et \u00e0 attirer une client\u00e8le en qu\u00eate d\u2019h\u00e9bergements en pleine nature.<\/p>\n

    Une enveloppe pour accompagner les petits \u00e9tablissements ruraux<\/h3>\n

    Dans le cadre du Pacte pour les ruralit\u00e9s, la R\u00e9gion a allou\u00e9 120 000 euros \u00e0 une campagne de diagnostics personnalis\u00e9s destin\u00e9e aux petits \u00e9tablissements class\u00e9s 1 ou 2 \u00e9toiles. L\u2019objectif est d\u2019accompagner les h\u00f4teliers dans leur r\u00e9flexion strat\u00e9gique en leur proposant des solutions pour moderniser leur offre ou envisager une cessation d\u2019activit\u00e9 dans les meilleures conditions.<\/p>\n

    Aide aux meubl\u00e9s touristiques<\/h3>\n

    Enfin, la R\u00e9gion soutient \u00e9galement la r\u00e9novation de meubl\u00e9s touristiques, avec une enveloppe de 45 622 euros pour deux projets de transformation d\u2019anciennes b\u00e2tisses situ\u00e9es dans le Bas-Rhin.<\/p>\n

    Ces investissements confirment la volont\u00e9 de la R\u00e9gion Grand Est de structurer une offre h\u00f4teli\u00e8re comp\u00e9titive et durable, en encourageant la transition \u00e9nerg\u00e9tique, l\u2019am\u00e9lioration des infrastructures et l\u2019innovation num\u00e9rique. Gr\u00e2ce \u00e0 ces aides, les professionnels du secteur pourront adapter leurs \u00e9tablissements aux nouvelles attentes des voyageurs et renforcer l\u2019attractivit\u00e9 touristique du territoire.<\/p>\n","protected":false},"excerpt":{"rendered":"

    La R\u00e9gion Grand Est intensifie son engagement en faveur de l\u2019attractivit\u00e9 touristique en accompagnant les acteurs du secteur dans leur […]<\/p>\n","protected":false},"author":418,"featured_media":76106,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[20,878,25,328,6110,868,946,18],"tags":[6995,1172],"class_list":["post-76105","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-a-la-une","category-epinal","category-gerardmer","category-la-plaine-des-vosges","category-region-grand-est","category-remiremont","category-saint-die","category-vosges","tag-aide-hotellerie-restauration","tag-region-grand-est"],"acf":[],"yoast_head":"\nLa R\u00e9gion Grand Est renforce son soutien \u00e0 l\u2019h\u00f4tellerie, deux \u00e9tablissements vosgiens concern\u00e9s - Gerardmer Info<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, 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